3 productivity secrets to be a superachiever

Because I do a lot of public speaking, I have developed a deep appreciation for top-notch speakers. So when I was brainstorming and looking for a real showstopper to address a group of businesspeople I am mentoring, I asked Darren Hardy, publisher of SUCCESS magazine, to be one of our presenters.

Darren is in the rare position to interview the most celebrated achievers on the planet to discover how they have created their extraordinary success. Astute SUCCESS readers use the advice to achieve more and lead more fulfilling lives. Darren's message, three productivity secrets of superachievers, was a real eye-opener.

No. 1 might surprise you because so many people want to know what successful individuals do to create great results, but the answer is just the opposite. It's not what they do at all -- it's what they don't do, according to Darren. Saying "yes" is easy, he said. The master skill, however, is saying "no." That is hard because it can cause conflict in relationships. When Darren got a chance to interview Warren Buffett, he asked the question that everyone wants answered: "What would you attribute your grand success to?" The key to Buffett's great success was this: "For every 100 great opportunities that are brought to me, I say 'no' 99 times."

Darren asked Steve Jobs, "Of all the things that you have built and created that have changed the world, what are you and Apple most proud of? His answer was, "I'm as proud of what we don't do as I am of what we do."

Distinction No. 2 of superachievers is to learn to focus on the vital few.

"A lot of us try to become master of many things," Darren said. "We try to be great at a lot of things, and as a result, we don't ever become world-class at a few things. Look at Olympic athletes, entertainers, Nobel laureates or Albert Einstein. They were all world-class at just a few things. The rest of their lives they were pretty mediocre."

Darren makes the point that long hours are very different from hard work. "A great confusion for a lot of us is that we think there are all of these functions we need to be involved in and we need to be great at," he said. "Really, like anything in life, there's about a half-dozen vital functions that you need to become excellent or brilliant at in order to create gargantuan success."

The final distinction of superachievers, according to Darren, is that they've developed unconscious habits of success. As Aristotle said, "We are what we repeatedly do."

Darren said, "When you repeat an activity over and over, the reason it becomes an unconscious habit is it develops what's called a neurosignature. It actually burns a brain groove. Every time you do something, it continues to reinforce this brain groove, and we become what we practice the most."

Bottom line: You have to develop a daily routine that will lead you to success.

Mackay's Moral: Lots of people start, but few people finish.

by Harvey Mackay Aug 13, 2012



3 productivity secrets to be a superachiever