Everyone is a salesperson all of their life. After all, whether you are a mechanic, teacher or a manager, you are selling ideas. You are negotiating. You are communicating … persuading … influencing.
If you don’t believe you are a salesperson, I encourage you to rethink your position because the probability that you will become successful is significantly diminished.
This is the lesson that I would give to people who might tell me that my most recent book is not for them. “The Mackay MBA of Selling in the Real World” is for everyone, especially now.
Read more: Everyone is a salesperson...whether they like it or not
