Sunday, March 23, 2014
Using networking as an insurance policy to protect your sales
In my entire career, I have never once heard a successful person say he or she regretted putting time and energy into building their relationships and contact management system (CMS).
That's why my interest was piqued when I recently saw a blog by my close friend Brandon Steiner, CEO and founder of Steiner Sports in New York. It addresses what Brandon calls "next-level networking."
What Brandon is referring to is this: "If my contact at a company left, who would I still know there? Would I still be able to work with that company?" If the answers are, "No one" or "Maybe not," then you could be in trouble.
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